Northeastern software giant Sage acquires GoProposal in fourth fintech deal in one year
Newcastle software giant Sage made its fourth fintech investment in a year after taking over a Manchester company.
The publicly traded technology company has acquired GoProposal, a provider of proposal management software for small business accountants.
Sage said the deal reflects its commitment to deliver continuous innovation to its accounting partners, as cloud technologies continue to deliver real benefits for accountants.
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Founded in 2016, GoProposal is dedicated to helping accounting and bookkeeping businesses in the UK, US, Canada and Australia grow more profitably, by providing a comprehensive system of business integration. clients, focused on automated pricing, proposal and engagement letter solutions.
The deal will strengthen Sage’s position in the UK accounting space, with the GoProposal team joining the Manchester-based Sage global accounting team.
Derk Bleeker, Director of Strategy and Development at Sage, said: “We are focused on helping small and medium-sized businesses emerge more productive and profitable than ever from the difficult macroeconomic environment of the past 18 months.
“Accounting practices play a vital role in helping SMEs thrive – and by helping them digitize their practices, Sage can play a vital role in allowing them to focus on providing excellent service and advice to their clients. SMEs and help them capitalize on emerging opportunities as the world emerges from the global pandemic.
“This acquisition demonstrates Sage’s commitment to supporting accounting practices throughout this digitization journey, so that they can operate efficiently and profitably. “
James Ashford, Founder of GoProposal, added: “Sage shares our vision of supporting accountants with end-to-end practice management capability. I believe that together we can become the driving force behind the backbone of the UK economy, the accounting industry. “